Product & UX

Designing a digital product is designing decisions. Here I document how I think about information architecture, user flows, and the difference between what is seen and what actually makes a product work.

Digital product: why the most important web design is the one you never see

The architecture of a digital product, its speed, its navigation logic: all of that matters more than the color palette. This is how I think about product design.

Product & UX•Feb 23, 2026